American rapper Snoop Dogg, in collaboration with MOB LAND, will create digital marijuana farms in the metaverse of the project. This was reported to ForkLog by representatives of the startup.
MOB LAND intends to become a pioneer in the Grow-and-Earn concept, providing users of the virtual world with a wide range of utilities for business buildings and land plots. The metaverse of the project has a mafia theme and is considered by the team as a "crypto version of the Mafia Wars video game".
The startup was supported by Twitch co-founder Justin Kang, Terra co-founder Do Kwon, Animoca Brands and other investors.